Random dribbles on the Cavaliers entering Game 4 of their Eastern Conference semifinal series vs. the Toronto Raptors.
1. Do you know the more the Cavs win, the more our page views go down on AmicoHoops? I’m not just talking about this year’s playoffs — but last year’s too.
2. But once the Cavs reached the NBA Finals, page views skyrocketed. With the exception of the trade deadline in February and free agency in July, our coverage of the series against Golden State was the most visited in two seasons.
3. Yes, the trade deadline and free agency blow everything else out of the water when it comes to what is read on this website (including these very Dribbles).
4. My wife can’t understand why I work around the clock on a basketball website in July. “It’s not even the season!” she will say. And I’ll respond with something like, “That is true, my beautiful princess. But it’s the only season that matters to a lot of fans — the offseason.”
5. I know this website isn’t alone. Check out the tweet below from my friend Scott Sargent of Waiting For Next Year:
WFNY comment totals:
Cavs dominate Toronto: 0
Brady Quinn comments on DeShonne Kizer: 107
— Scott @ WFNY (@WFNYScott) May 2, 2017
6. So it’s not just me. Cavs fans from all walks of life seem to be much like their favorite players — just waiting to see what happens once they face the Warriors in June. And quite possibly, they have no plans to act overly interested until then.
7. Now, don’t misunderstand. I am in no way complaining about my readers. You guys visit this website plenty and I couldn’t be more grateful. We do well for ourselves most months, and you’re the very reason why. But there are plenty of other options available, and while many of you visit those other options, I’m thrilled you swing by here, too. This isn’t necessarily about this website as it is about the mindset of many fans.
8. Perhaps the best example came the other day, when I was finishing up dinner at an Akron restaurant that had a large TV above the bar. I was headed home to watch the Cavs game, but first overheard the bartender say to a customer, “Cavs game starts soon — want me to turn it on?” The customer, wearing a Cavs jersey, politely waved him off. “Nah. Don’t bother. Even if they don’t win today, they’re gonna win the series,” he said. “Turn on the Tribe.”
9. That’s just one example. The page views here, the lack of comments on WFNY, the lack of buzz on all that debate programming that has destroyed the sports channels … all show that Cavs fans just expect to win. That’s great for fans, but lousy for people (ESPECIALLY the Cavs) who survive and thrive on fans’ interest.
10. As for me, no worries. We’re chugging right along. I just got caught up looking at our page views, and for two straight seasons, I noticed they were at an all-time low during the playoff months of April and May. (To bolster this, I asked my wife if I could start posting pictures of cheerleaders in my dribbles columns. Sorry, guys. No dice, and now I have to do extra chores.)
11. So, there you have it — 500 words about nothing. But hey, stuff about nothing sure worked for Seinfeld.
12. As for the actual game, I totally expect the Cavs to win. Raptors point guard Kyle Lowry is likely out. The Cavs have LeBron James. This series is over. Go enjoy your Sunday afternoon. I’ll talk to you after the game, and you may or may not listen.