Latest posts by Sam Amico (see all)
- Warriors star Curry set to return from broken hand - February 26, 2020
- Cavaliers GM Altman headed overseas on scouting trip - February 25, 2020
- Star guard Beal keeping faith in season and yes, the Wizards - February 25, 2020
Call it the Zion Williamson effect.
According to the Duke sports information department (via RealGM), the Blue Devils’ 26 games on ESPN/ABC had higher ratings than the NBA’s 26 games this season.
Duke averaged 2.23 million viewers per broadcast, compared to just less than 2 million per broadcast for the NBA.
Williamson, of course, is projected to be the No. 1 overall pick in the 2019 NBA Draft at the end of June. With his combination of strength, size, skills and positive attitude, he was also one of the most celebrated players in college basketball in quite some time.
Williamson has yet to join Blue Devils teammates R.J. Barrett and Cam Reddish and declare for the NBA draft.
The NBA’s ratings took a dip this season on both ESPN/ABC and TNT, with the telecasts on TNT being significantly lower.
It is believed those ratings picked back up during the first weekend of the playoffs.