Such as LeBron Jamesyour son Brunei He catches the attention of the basketball world with his performance at Sierra Canyon School, to the point where he becomes the latest signature for Nike, the sports brand that also sponsors his father through an NIL-type agreement, which is used to allow agreements with students.

Along with Caitlin Clark, Haley Jones, DJ Wagner and JoJo Watkins, the player’s eldest son Los Angeles Lakers He entered his final year as a high school student with an exciting deal as a result of his popularity heading into the 2024 NBA Draft. NBAHe is expected to be among the most offensive players.

LeBron James, who has been mentioned several times, said He intends to share a dressing room with his eldest sonalthough now he is his brand partner, as he has the same sponsor.

It should be remembered that the Lakers star got a similar deal in 2003, prior to his NBA debut, which is why Nike beat the competition to sign him the best-ever rookie deal, and then give it back for life in 2016.

The relationship between the two parties was fruitful, as 20 pairs of exclusive shoes were produced that left unprecedented profits, despite not reaching the levels of famous shoes. Produced with a signature Michael Jordan.

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